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New Arrivals
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NEW Spring '24

T-Shirts

Hats

Performance

Fleece Hoodies

New Arrivals

Marine Goods Beanie

$28.00

Mariner Beanie

$28.00

Siren Beanie

$28.00

Asher Corduroy Shirt

$65.00

Born to Fish Hood

$64.00

Primary Search Performance Hoody

$60.00

Primary Search Women's Performance Shirt

$54.00

Primary Search Performance Sun Shirt

$54.00

Born to Fish Women's Boxy Tee

$32.00

Born on the Water Youth Sun Shirt

$40.00

Born on the Water Toddler Sun Shirt

$38.00

PL USA 2x3' Flag

$30.00
Performance
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OFFSHORE DIVISION

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Tops
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Bottoms
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Outerwear
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Jackets

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Jackets

Kohut Jacket

$90.00

Capt'n Chesapeake Jacket

$90.00

Fields Jacket

$90.00

Union Marlin Jacket

$60.00

Whisk Jacket

$25.00

Capt'n Chesapeake Cord Jacket

$28.50

Domino Chore Jacket

$24.00

Anchors Away Jacket

$60.00

Buckshot Quarter Zip

$65.00
Headwear & Accessories
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Gift Cards

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Women's
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Performance

Tops

Bottoms

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Hats

Women's Apparel

Siren Beanie

$28.00

Hibiscus Women's Zip Fleece

$58.00

Flash Women's Crop Hoodie

$58.00

Racer Women's T-shirt

$36.00

KJ Racer Distressed Women's T-shirt

$36.00

Born to Fish Women's Boxy Tee

$32.00

Lily Women's Performance Sun Shirt

$54.00

Marine Goods Crew

$60.00

Sands

$48.00

Daily Women's Short

$50.00

Kimberlee Tank

$38.00

Brand House Women's T-Shirt

$32.00
Youth
OFFSHORE DIV.
Gift Cards

New Arrivals

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NEW Spring 24
T-Shirts
Hats
Performance
Fleece Hoodies

Performance

All Performance
Long Sleeve
Short Sleeve
Hoodies
Youth
Women's
OFFSHORE DIVISION

Tops

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Flannels
Corduroys
Short Sleeve T-Shirts
Long Sleeve T-Shirts
Button Downs
Women's

Bottoms

All Bottoms
Hybrid Shorts
Boardshorts
E-Waist Shorts
Corduroy Shorts
All-Purpose Hull Shorts
Big Fish Shorts
Pants
Women's

Outerwear

All Outerwear
Fleeces
Jackets
Women's

Headwear & Accessories

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Visors
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Gift Cards
Flags
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Born To Fish T-Shirt

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Born To Fish T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Black

Black

Oil Blue Heather

Oil Blue Heather

Royal

Royal

Sulphur

Sulphur

Pure Lure Born To Fish T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft...

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Burgee T-Shirt

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Burgee T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Black

Black

Charcoal Heather

Charcoal Heather

Pure Lure Burgee T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft Pure Lure...

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High Seas T-Shirt

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High Seas T-Shirt

Regular price $32.00

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Light Denim

Light Denim

White

White

Pure Lure High Seas T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft Pure...

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Wings T-Shirt

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Wings T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Athletic Heather

Athletic Heather

Wings T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft Pure Lure Quality...

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Founder T-Shirt

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Founder T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Charcoal

Charcoal

Military Heather

Military Heather

White

White

Pure Lure Founder T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft Pure Lure...

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Rootz T-Shirt

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Rootz T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Charcoal Heather

Charcoal Heather

Pure Lure Rootz T-Shirt - Maryland Represent! Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft...

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Brand House T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Charcoal Heather

Charcoal Heather

Oil Blue Heather

Oil Blue Heather

Pure Lure Brand House T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft Pure...

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Whiskey K T-Shirt

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Whiskey K T-Shirt

Regular price $32.00

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White

White

Pure Lure Whiskey K T-Shirt Premium Bi-blend fabric: 50% Cotton / 50% Polyester Super Soft Pure...

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Chaser T-Shirt

Chaser T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Green Heather

Green Heather

Light Blue

Light Blue

White

White

Our 30 Singles super soft ring-spun Bi-blend fabric is a blend of 52% Cotton:48% Polyester. All...

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Capital T-Shirt

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Capital T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Brick

Brick

Butter

Butter

Coral

Coral

Denim

Denim

Graphite

Graphite

Pigment Mint

Pigment Mint

+2 See 2 more option(s)

The Capital is RIGHT HERE. Comfort Color Heavyweight Tee Relaxed Fit Ultra soft hand Pre-shrunk...

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MD Flag Lock Up T-Shirt

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MD Flag Lock Up T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Charcoal Heather

Charcoal Heather

Navy Heather

Navy Heather

White

White

Show your Maryland pride with the MD Lock Up T-Shirt. Premium Bi-blend fabric: 52% Cotton...

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Capital Men's Tank

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Capital Men's Tank

Regular price $30.00

Sale price $30.00 Regular price

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Light Blue

Light Blue

Neon Orange

Neon Orange

Tropical Blue

Tropical Blue

White

White

The Capital is RIGHT HERE. Comfort Color Tank Top Relaxed Fit Ultra soft hand Pre-shrunk...

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Pure Lure Brand House
12808 Harbor Rd
Ocean City Maryland 21842

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