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New Arrivals
Shop New Arrivals

NEW Spring '23

Polar Fleece

Brother B

Flannels

Fall & Winter

Corduroys

New Arrivals

Groom Jacket

$86.00

Raffo Flannel

$74.00

Myles Jacket

$90.00

Show Us Your Marlin Foamie Trucker

$20.00

Marlinscape Performance Hat

$38.00

Chaser T-Shirt

$32.00

Mahi Foamie Trucker

$20.00

Just Fish It Foamie

$20.00

Icon 2.0 Black Flag

$30.00

Ink Pen Camo Hat

$30.00

Screamer T-Shirt

$32.00

Scales T-Shirt

$32.00
Performance
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Short Sleeve

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Youth

Women's

Performance Gear ²³

Performance Hoodies ⁴

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Tops
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Hoodies

Flannels

Corduroys

Short Sleeve T-Shirts

Long Sleeve T-Shirts

Button Downs

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Fleeces ¹⁴

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Shirts ⁴⁷
Bottoms
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Hybrids

Kinsley Cords

Boardshorts

Big Fish

E-Waist

All Purpose HULL

Pants

Women's

Shorts ¹⁸

Bottoms ²⁶

Women's Bottoms ⁴
Outerwear
Shop Outerwear

Fleeces

Jackets

Women's

Jackets

Nor Easter / Tuna Bonez

$65.00

Nor Easter

$65.00

Beacon Windbreaker

$55.00

Whisk Jacket

$55.00

Fields Jacket

$90.00

Kohut Jacket

$90.00

Capt'n Chesapeake Cord Jacket

$57.00

Bluewater Jacket

$42.00

Domino Chore Jacket

$48.00

Union Marlin Jacket

$60.00

Anchors Away Jacket

$60.00

Capt'n Chesapeake Jacket

$90.00
Headwear & Accessories
Shop Headwear & Accessories

Hats

Visors

Beanies

All Headwear

Gift Cards

Stickers

Drinkware

More Accessories

Hats ³⁷

Accessories ¹⁷

Drinkware ²⁰
Women's
Shop Women's

Performance

Tops

Bottoms

Outerwear

Hats

Women's Apparel

Anchors Away Womens Crop Fleece

$50.00

Lily Crop Top

$32.00

Course Women's V-Neck Tee

$32.00

Lily Tank

$32.00

Capital Women's Crop T-Shirt

$32.00

Sands

$48.00

Atlantic Girl Tank

$28.00

Ink Pen Women's Performance Sun Shirt

$54.00

Ink Pen Women's Crop Tee

$32.00

Aloha Sluggo Women's Performance Sun Shirt

$54.00

Hooked Women's Performance Sun Shirt

$54.00

Dibs Women's Zip Fleece

$58.00
Gift Cards
CLOSEOUTS

New Arrivals

All New Arrivals
NEW Spring '23
Polar Fleece
Brother B
Flannels
Fall & Winter
Corduroys

Performance

All Performance
Long Sleeve
Short Sleeve
Hoodies
Youth
Women's

Tops

All Tops
Hoodies
Flannels
Corduroys
Short Sleeve T-Shirts
Long Sleeve T-Shirts
Button Downs
Women's

Bottoms

All Bottoms
Hybrid Shorts
Boardshorts
E-Waist Shorts
Corduroy Shorts
All-Purpose Hull Shorts
Big Fish Shorts
Pants
Women's

Outerwear

All Outerwear
Fleeces
Jackets
Women's

Headwear & Accessories

Hats
Visors
Beanies
All Headwear
Gift Cards
Stickers
Drinkware
More Accessories

Women's

All Women's
Performance
Tops
Bottoms
Outerwear
Hats

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Ink Pen Hood

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Ink Pen Hood

Regular price $68.00

Sale price $68.00 Regular price

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Camo

Camo

Gun Metal

Gun Metal

This premium heavyweight is a must-have. 10 oz (330 gm) Heather Colors: 52% Cotton/48% Polyester ...

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TB Sluggo Hood

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TB Sluggo Hood

Regular price $68.00

Sale price $68.00 Regular price

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Black Camo

Black Camo

Duck Camo

Duck Camo

This premium heavyweight is a must-have when the temp drops. 10 oz (330 gm) 75% Cotton/25%...

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Eventide

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Eventide

Regular price $58.00

Sale price $58.00 Regular price

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Black

Black

Bone

Bone

Dusty Rose

Dusty Rose

The Eventide hooded zip is super soft, casual, and extremely comfortable. Modern Silhouette Single dyed...

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PL Interlock Hood

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PL Interlock Hood

Regular price $68.00

Sale price $68.00 Regular price

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Slate Blue

Slate Blue

This premium heavyweight is a must-have. 10 oz (330 gm) Heather Colors: 52% Cotton/48% Polyester ...

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Oval Tuna LS Performance Hoody

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Oval Tuna LS Performance Hoody

Regular price $60.00

Sale price $60.00 Regular price

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Carbon

Carbon

Pearl

Pearl

The PURE LURE sun shirt offers a generous cut to maximize comfort both on and...

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Sail Salute LS Performance Hoody

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Sail Salute LS Performance Hoody

Regular price $60.00

Sale price $60.00 Regular price

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Arctic

Arctic

The PURE LURE sun shirt offers a generous cut to maximize comfort both on and...

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Marlinscape Hood

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Marlinscape Hood

Regular price $68.00

Sale price $68.00 Regular price

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Black

Black

Granite Heather

Granite Heather

This premium heavyweight is a must-have. 80% Cotton / 20% Polyester 280 gm 1x1 ribbing...

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Mahica LS Performance Hoody

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Mahica LS Performance Hoody

Regular price $60.00

Sale price $60.00 Regular price

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White

White

The PURE LURE sun shirt offers a generous cut to maximize comfort both on and...

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Anchors Away Hood

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Anchors Away Hood

Regular price $68.00

Sale price $68.00 Regular price

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Alpine Green

Alpine Green

New to the Pure Lure family. 52% cotton 48% poly 10 oz (330 gm) 1x1...

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Dibs Women's Zip Fleece

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Dibs Women's Zip Fleece

Regular price $58.00

Sale price $58.00 Regular price

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Blush

Blush

Misty Blue

Misty Blue

The crowd favorite Dibs on the Captain is here in fleece! Modern Silhouette Single dyed...

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Union Marlin Hood

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Union Marlin Hood

Regular price $68.00

Sale price $68.00 Regular price

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Gun Metal

Gun Metal

New to the Pure Lure family.New to the Pure Lure family. 52% cotton 48% poly...

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Primo RFG Performance Hoody

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Primo RFG Performance Hoody

Regular price $70.00

Sale price $70.00 Regular price

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Arctic

Arctic

Navy

Navy

The PURE LURE Primo RFG Hooded sun shirt offers our best performance yet. If you...

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12808 Harbor Rd
Ocean City Maryland 21842

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