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New Arrivals
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NEW Spring '24

T-Shirts

Hats

Performance

Fleece Hoodies

New Arrivals

OFFSHORE DIVISION Premium Heavyweight Hoodie

$78.00

PL Burgee Flag

$15.00

Marine Goods Beanie

$28.00

Mariner Beanie

$28.00

Siren Beanie

$28.00

Asher Corduroy Shirt

$65.00

Born to Fish Hood

$64.00

Primary Search Performance Hoody

$60.00

Primary Search Women's Performance Shirt

$54.00

Primary Search Performance Sun Shirt

$54.00

Born to Fish Women's Boxy Tee

$32.00

Born on the Water Youth Sun Shirt

$40.00
Performance
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OFFSHORE DIVISION

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Performance Hoodies ⁵

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Tops
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Short Sleeve T-Shirts

Long Sleeve T-Shirts

Button Downs

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Bottoms
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Hybrids

Kinsley Cords

Boardshorts

Big Fish

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All Purpose HULL

Pants

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Women's Bottoms ⁶
Outerwear
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Fleeces

Jackets

Women's

Jackets

Kohut Jacket

$90.00

Capt'n Chesapeake Jacket

$90.00

Fields Jacket

$90.00

Union Marlin Jacket

$60.00

Whisk Jacket

$25.00

Capt'n Chesapeake Cord Jacket

$28.50

Domino Chore Jacket

$24.00

Anchors Away Jacket

$60.00

Buckshot Quarter Zip

$65.00
Headwear & Accessories
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Visors

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Gift Cards

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Women's
Shop Women's

Performance

Tops

Bottoms

Outerwear

Hats

Women's Apparel

Siren Beanie

$28.00

Hibiscus Women's Zip Fleece

$58.00

Flash Women's Crop Hoodie

$58.00

Racer Women's T-shirt

$36.00

KJ Racer Distressed Women's T-shirt

$36.00

Born to Fish Women's Boxy Tee

$32.00

Lily Women's Performance Sun Shirt

$54.00

Marine Goods Crew

$60.00

Sands

$48.00

Daily Women's Short

$50.00

Kimberlee Tank

$38.00

Brand House Women's T-Shirt

$32.00
Youth
OFFSHORE DIV.
Gift Cards

New Arrivals

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NEW Spring 24
T-Shirts
Hats
Performance
Fleece Hoodies

Performance

All Performance
Long Sleeve
Short Sleeve
Hoodies
Youth
Women's
OFFSHORE DIVISION

Tops

All Tops
Hoodies
Flannels
Corduroys
Short Sleeve T-Shirts
Long Sleeve T-Shirts
Button Downs
Women's

Bottoms

All Bottoms
Hybrid Shorts
Boardshorts
E-Waist Shorts
Corduroy Shorts
All-Purpose Hull Shorts
Big Fish Shorts
Pants
Women's

Outerwear

All Outerwear
Fleeces
Jackets
Women's

Headwear & Accessories

Hats
Visors
All Headwear
Gift Cards
Flags
Stickers
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Beanies
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Women's

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Performance
Tops
Bottoms
Outerwear
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PL Interlock Socks

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PL Interlock Socks

Regular price $16.00

Sale price $16.00 Regular price

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Black

Black

Black / Rasta

Black / Rasta

Black / Red / Checker

Black / Red / Checker

Heather Grey

Heather Grey

Heather Grey / Maroon

Heather Grey / Maroon

Red, White and Blue

Red, White and Blue

+5 See 5 more option(s)

The PL Interlock you know and love. Modern comfort, classic style. 66% Cotton 27% Nylon...

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Tape Measure

Tape Measure

Regular price $3.00

Sale price $3.00 Regular price

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Blue

Blue

Yellow

Yellow

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Sands

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Sands

Regular price $48.00

Sale price $48.00 Regular price

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Black

Black

Blue Spray

Blue Spray

Fog

Fog

Ink

Ink

Purple Tie Dye

Purple Tie Dye

Super lightweight shorts engineered to tackle any outdoor activity with maximum performance. Air light training...

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Hooker

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Hooker

Regular price $54.00

Sale price $54.00 Regular price

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Arctic

Arctic

Navy

Navy

Pearl

Pearl

Seagrass

Seagrass

White

White

The PURE LURE sun shirt offers a generous cut to maximize comfort both on and...

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TB Sluggo Crew

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TB Sluggo Crew

Regular price $60.00

Sale price $60.00 Regular price

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Pigment Black

Pigment Black

Pigment Sandstone

Pigment Sandstone

Pigment Yellow

Pigment Yellow

Pigment-Dyed Crew is made with ultra-soft cotton/polyester blend fleece. 9oz (300 gm) 80% cotton/20% polyester...

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Debz Crew

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Debz Crew

Regular price $50.00

Sale price $50.00 Regular price

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Black

Black

Misty Blue

Misty Blue

Sage

Sage

Shadow

Shadow

This is a must-have! Premium ring-spun cotton with a heavy garment wash for extra comfort...

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Outboard Flannel

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Outboard Flannel

Regular price $65.00

Sale price $65.00 Regular price ~~$0.00~~

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Blue

Blue

Gold

Gold

Green

Green

Navy

Navy

Your new fav... Super soft salt-washed cotton flannel with dual chest flap pocketing for security.SKU MW01BOUT

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Capital Hoodie

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Capital Hoodie

Regular price $70.00

Sale price $70.00 Regular price

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Pigment Cement

Pigment Cement

Pigment Light Blue

Pigment Light Blue

Pigment Mint

Pigment Mint

Pigment Pink

Pigment Pink

Pigment Slate Blue

Pigment Slate Blue

The Capital is RIGHT HERE. Stay cozy in our premium pigment dyed hoodie. 9oz (300 gm)...

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Hooked Women's Performance Sun Shirt

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Hooked Women's Performance Sun Shirt

Regular price $54.00

Sale price $54.00 Regular price

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Pink Blossom

Pink Blossom

Water Blue

Water Blue

White

White

The PURE LURE sun shirt is made specifically for the ladies. This shirt offers a...

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Lined Up Long Sleeve

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Lined Up Long Sleeve

Regular price $36.00

Sale price $36.00 Regular price

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Black

Black

White

White

Lined Up Long Sleeve 100% Cotton Double Sleeve Print Classic styling SKU M456BLIN

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Marlin Richie Lo-Pro

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Marlin Richie Lo-Pro

Regular price $20.00

Sale price $20.00 Regular price

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Black / Tan

Black / Tan

Columbia Blue / Tan

Columbia Blue / Tan

Navy / Tan

Navy / Tan

Navy / White

Navy / White

Pink / White

Pink / White

This garment-washed low-profile snapback with an unstructured crown is all about comfort and fit. An unstructured...

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Fished Out Long Sleeve

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Fished Out Long Sleeve

Regular price $36.00

Sale price $36.00 Regular price

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Charcoal Heather

Charcoal Heather

Navy

Navy

White

White

The Fished Out Long Sleeve is an all new design from Pure Lure. 100% cotton...

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Ocean City Maryland 21842

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