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NEW Spring '24

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Performance

Fleece Hoodies

New Arrivals

OFFSHORE DIVISION Premium Heavyweight Hoodie

$78.00

PL Burgee Flag

$15.00

Marine Goods Beanie

$28.00

Mariner Beanie

$28.00

Siren Beanie

$28.00

Asher Corduroy Shirt

$65.00

Born to Fish Hood

$64.00

Primary Search Performance Hoody

$60.00

Primary Search Women's Performance Shirt

$54.00

Primary Search Performance Sun Shirt

$54.00

Born to Fish Women's Boxy Tee

$32.00

Born on the Water Youth Sun Shirt

$40.00
Performance
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OFFSHORE DIVISION

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Tops
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Outerwear
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Jackets

Kohut Jacket

$90.00

Capt'n Chesapeake Jacket

$90.00

Fields Jacket

$90.00

Union Marlin Jacket

$60.00

Whisk Jacket

$25.00

Capt'n Chesapeake Cord Jacket

$28.50

Domino Chore Jacket

$24.00

Anchors Away Jacket

$60.00

Buckshot Quarter Zip

$65.00
Headwear & Accessories
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Women's
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Tops

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Women's Apparel

Siren Beanie

$28.00

Hibiscus Women's Zip Fleece

$58.00

Flash Women's Crop Hoodie

$58.00

Racer Women's T-shirt

$36.00

KJ Racer Distressed Women's T-shirt

$36.00

Born to Fish Women's Boxy Tee

$32.00

Lily Women's Performance Sun Shirt

$54.00

Marine Goods Crew

$60.00

Sands

$48.00

Daily Women's Short

$50.00

Kimberlee Tank

$38.00

Brand House Women's T-Shirt

$32.00
Youth
OFFSHORE DIV.
Gift Cards

New Arrivals

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NEW Spring 24
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Hats
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Fleece Hoodies

Performance

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Hoodies
Youth
Women's
OFFSHORE DIVISION

Tops

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Corduroys
Short Sleeve T-Shirts
Long Sleeve T-Shirts
Button Downs
Women's

Bottoms

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Hybrid Shorts
Boardshorts
E-Waist Shorts
Corduroy Shorts
All-Purpose Hull Shorts
Big Fish Shorts
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Headwear & Accessories

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Ship at Sea T-Shirt

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Ship at Sea T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Black

Black

Charcoal Heather / Yellow

Charcoal Heather / Yellow

Dark Stone Heather

Dark Stone Heather

Dusty Pink

Dusty Pink

Steel Blue Heather

Steel Blue Heather

Steel Blue Heather / Red

Steel Blue Heather / Red

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Pure Lure Ship at Sea T-Shirt - Certified seaworthy. Premium Bi-blend fabric: 52% Cotton / 48%...

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Taku T-Shirt

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Taku T-Shirt

Regular price $32.00

Sale price $32.00 Regular price

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Black

Black

Charcoal Heather

Charcoal Heather

Dark Stone Heather

Dark Stone Heather

Light Stone Heather

Light Stone Heather

Navy Heather

Navy Heather

Ocean Blue Heather

Ocean Blue Heather

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Pure Lure Taku T-Shirt - Inspired by the traditional Japanese art form of Gyotaku or...

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Kinsley Corduroy Shorts

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Kinsley Corduroy Shorts

Regular price $56.00

Sale price $56.00 Regular price

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Black

Black

Flint Stone Blue

Flint Stone Blue

Khaki

Khaki

Mint

Mint

Moonstone

Moonstone

Navy

Navy

Slip into comfort with the e-waist Kinsley Corduroy Shorts. Classic styling, and a must have...

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Susk

On Sale

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Susk

Regular price $16.80

Sale price $16.80 Regular price ~~$56.00~~

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Electric

Electric

White

White

All Sales Final on Discounted Items Whether the skipper or the mate, drinks are on...

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Frenchy

On Sale

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Frenchy

Regular price $30.00

Sale price $30.00 Regular price ~~$56.00~~

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Navy

Navy

Off White

Off White

Sky

Sky

Surf Spray

Surf Spray

All Sales Final on Discounted Items Timeless styling for when its time to relax. Short...

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Oval Tuna Hat

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Oval Tuna Hat

Regular price $28.00

Sale price $28.00 Regular price

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Black / Charcoal

Black / Charcoal

Columbia Blue / Black

Columbia Blue / Black

Heather Grey / Black

Heather Grey / Black

Navy / White / Heather Grey

Navy / White / Heather Grey

White / Aluminum / Black

White / Aluminum / Black

Adjustable 6 panel mesh back with snapback closure Precurved bill Twill Poly Mesh Amazing fit...

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Riordon Polar Fleece

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Riordon Polar Fleece

Regular price $65.00

Sale price $65.00 Regular price

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Autumn

Autumn

Blue

Blue

Grey

Grey

Olive

Olive

Red

Red

Extra comfy, extra soft printed plaid polar fleece. 100% Poly polar fleece Flannel Styling Front...

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Lenox Polar Fleece

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Lenox Polar Fleece

Regular price $65.00

Sale price $65.00 Regular price

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Black / Blue

Black / Blue

Navy

Navy

Navy / Orange

Navy / Orange

Olive

Olive

Red

Red

Extra comfy, extra soft printed plaid polar fleece. 100% Poly polar fleece Flannel Styling Front...

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Lined Up Long Sleeve

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Lined Up Long Sleeve

Regular price $36.00

Sale price $36.00 Regular price

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Black

Black

White

White

Lined Up Long Sleeve 100% Cotton Double Sleeve Print Classic styling SKU M456BLIN

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Capital Long Sleeve

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Capital Long Sleeve

Regular price $36.00

Sale price $36.00 Regular price

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Black

Black

Navy

Navy

White

White

The Capital is RIGHT HERE. 100% Cotton Longsleeve shirt White Marlin Capital print SKU M458BCAP

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Fished Out Long Sleeve

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Fished Out Long Sleeve

Regular price $36.00

Sale price $36.00 Regular price

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Charcoal Heather

Charcoal Heather

Navy

Navy

White

White

The Fished Out Long Sleeve is an all new design from Pure Lure. 100% cotton...

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Mahiti Long Sleeve

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Mahiti Long Sleeve

Regular price $36.00

Sale price $36.00 Regular price

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Black

Black

White

White

New to the Pure Lure family. Rugged Mahi stencil print on a soft 100% cotton...

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